Passion Pictures & AgainstAllOdds
Passion teamed up with againstallodds to create the 3 minute animated spot, featuring the heart-warming story, with Justino as the star of this campaign.
The Christmas campaign for Loterías y Apuestas del Estado, was seen more than 16 million of times in less than a month, and has won 2 Gold Awards, 2 Silver Awards & 2 mentions at CdeC festival, a Grand Prix in TV & Cinema at El Sol, a Gold Award & a Bronze Award in The One Show, a Gold, three Silver Awards & a mention at The Art Directors Club; and last but not least, a Grand Prix in Cyber from Cannes Lions, a Gold Lion in Film and a Silver in Film Craft.
DIRECTOR / AGAINST ALL ODDS
EXECUTIVE PRODUCER / MARIO FORNIÉS
PRODUCTION COMPANY / PASSION PICTURES & BLUR
PRODUCER / PABLO GARCÍA ACÓN & DUNCAN GAMAN
POST-PRODUCTION MANAGER / TAMARA DÍAZ
COLOUR / PAULA RUIZ
POST-PRODUCTION ASSISTANT / ROCIÍO PÉREZ & SARA DEL TÍO
MUSIC / LUDOVICO EINAUDI
MUSICAL ARRANGEMENT / JOAN MARTORELL
SOUND DESIGN / THE LOBBY